The magazine is issued 6 times per year and a free copy is delivered to field professionals in Estonia by mail for free.
The magazine is prepared in cooperation with the main associations of Estonian agriculture who give their input regularly.
The readers of the website are active on the agricultural field. On the website they will find topics featured in the Põllumehe Teataja magazine and news from Estonian agricultural sector associations. A newsletter is sent to approx 1600 contacts by Meediapilt and by the associations, also shared by PRIA (9700 contacts). Content is also available in social media and Twitter. All content is free.